Magazine Archive

Magazine Archive

Is Your Website Ready for 2025?
Northampton Living Artist Dynamix Northampton Living Artist Dynamix

Is Your Website Ready for 2025?

Most businesses do not have a digital marketing strategy. Only 1 out of the 45 businesses analyzed during online presence audits this year had one. If you are willing to put in the time and planning to create a solid, data-driven digital marketing strategy, you are way ahead of your competition.

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Goin' Down the Road Feelin' Bad
Longmeadow Neighbors Artist Dynamix Longmeadow Neighbors Artist Dynamix

Goin' Down the Road Feelin' Bad

I learned a lot living on the highway. If you leave on the early side, you’ll be stuck in “fall asleep at the wheel” traffic. If you leave at a reasonable hour, you’ll be stuck in “rush hour” traffic. And if you leave on the late side, you’ll be stuck in “people who will lose their jobs that day” traffic (my least favorite option). It’s a Three Little Bears scenario where everyone loses. For those who somehow beat the traffic, they get the anticlimactic prize of work.

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