Boss Consulting: My Story
Article published in Northampton Living
(June 2022)
My image consulting journey began in 2010 when I finished training as a diplomat. Growing up in London, competition was fierce. From an early age, I knew I had to stand out if I wanted to get ahead in life. But no matter how educated I was or how many accolades I won, I still felt average because there was always someone better than me. It was exhausting living in someone else’s shadow and I would constantly feel burned out because the rat race was still on. I knew there had to be a better way to achieve my goals! A way that would have a better impact on my mental and physical health.
It wasn’t until I left home living between continents that my personal and professional brand came to life. From the way I dressed to my chosen business niche, my choices made it harder for anyone to copy me. Contrary to popular belief, your personal brand isn’t about fashion. It’s about knowing how to transform and leverage your presence with your brand. Applied correctly, it becomes a strategic tool to skyrocket your performance, effectiveness, confidence, and success.
As I emerged as THE expert in my niche, I was liberated from the need to compete. As my reputation grew, my list of clientele became more high-profile. From citizens to diplomats, it gave me such purpose that I was helping people connect with their WHY and embrace their brand. Now, I turn my skills to small business owners, the solopreneurs who are true heart of the community, to become superstars in their industries. With the right look, the right story, and the right presence, you will attract more than you put into this process.
As your Personal Brand Consultant, I will make your brand feel so compelling, your clients will want to say YES TO YOU! Let’s make you the only choice in your industry, so that you too have no competition. And finally, thank you for welcoming this British ex-pat to your wonderful neighborhood and community.
Book your image consulting session here: https://bossdiplomat.com/services/image-consulting/