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Advantages Selling Real Estate During the Holidays

Article published in Longmeadow Neighbors
(December 2023)

1. Less Competition: Selling during the holidays means less competition from other sellers. This will put your property in the KING position to stand out. With reduced competition, your property will attract more attention, while buyers will be more willing to offer over the list price or agree to your preferred closing terms.


2. Serious Buyers: Buyers actively looking during the holidays are often more serious & motivated, and in a “must buy now” circumstance. This may potentially bring more serious offers to the table.


3. Tax Benefits: Sellers who close before the end of the year may benefit from certain tax advantages, which can make the property more appealing to buyers.


4. Net a Higher Sale Price: Due to low inventory & less competition, this can net you, the seller, more money in your pocket. Selling a property in a low-inventory real estate market can be advantageous due to heightened demand, resulting in faster sales & less days on the market.


5. Relocation Buyers: Many companies transfer employees or hire new ones at the beginning of the year. These relocation buyers often need to find and purchase a home quickly, and they can be a motivated market segment during the holiday season.


6. Days on the Market: Showing your home can be overwhelming, during a low inventory market, you may be able to sell your home in LESS days on the market, due to LESS competition.

Considering selling your home during this holiday season? Now is the perfect time! With low inventory, reduced competition, and motivated buyers, you can take advantage of the unique opportunities this season offers.

More contributions from Brenda Cuoco

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